Heading: Technical SEO For High-Ranking Websites 

Subheading: By building stronger site infrastructure, we won’t let your website be invisible. 

Technical SEO that Unlocks Your Website’s Full Potential

Tired of struggling with an underperforming website? We can help you fix tricky technical issues so that your website is visible and delivers a smoother user experience. Get in touch when you:

• Want to improve your website’s search engine visibility
• Have had enough of experiencing indexing errors
• Need a solid infrastructure for your website
• Want to increase your website’s load times

What is Technical SEO and Why Does it Matter?

If the foundations are shaky, the house won’t stand strong. The same can be said about a website without an expertly built infrastructure. No matter how much work you put into other areas, your efforts will crumble. To compete with industry greats, each element of your site should hold its own. 

Technical SEO is the practice of optimizing the technical elements of your website to improve its performance. A solid technical SEO strategy can improve a website’s ranking in Search Engine Results Pages or SERPs. Therefore, your website becomes visible to the right people at the right time, enhancing engagement and traffic.

What Does Our Technical SEO Service Include?

You may have a brand-new website in need of a technical SEO foundation, or you may require the restructuring of an existing one. Whatever your technical SEO query, we can help with the following and more: 

• Indexing and crawlability
• Mobile optimization
• Site speed
• Website architecture
• Structured data
• Site security
• Managing duplicate content

Our Technical SEO Process 

Tinkering about with technical SEO is not what we do. We prefer the structured approach and follow best practice when devising a technical SEO strategy. This way, we can ensure a thorough review of the unique set of technical SEO challenges your website faces. 

Let’s walk through what our typical technical SEO service investigation looks like:

First, we listen

We want to hear from you about the issues you’ve been experiencing with your website. It’s no good for us to tell you what you need before we’ve truly understood the problems. Then the cogs start working, and we come up with some initial thoughts of where your technical SEO could be going wrong.

In-depth technical SEO audit

However, we don’t just base our technical SEO strategy on assumptions. A full technical SEO audit needs to be carried out so that we can cast an expert eye on the situation and confirm our suspicions. During our in-depth diagnostic digging, we uncover barriers to your site’s performance, such as broken links and duplicate content.

Other areas reviewed include: crawlability, indexing, internal linking, XML sitemap, robots.txt, and page speed and performance. Each of our technical SEO agency clients is treated as an individual, so we focus on the areas most relevant to their business. 

Prioritizing issues

Not all issues have the same impact on ranking and, subsequently, revenue. To sharpen your technical SEO with efficiency, we sort problems by risk level. This approach allows us to fix severe issues first, then deal with less pressing matters later. That way, your site can be quickly optimized.

Site speed optimization

Website visitors want the information they are searching for straight away. Therefore, slow load times lead to high bounce rates as visitors exit the page and look elsewhere. Optimizing site speed is therefore a top priority, as it improves overall user experience.

Securing your site with HTTPS

Heightening site security using HTTPS not only protects data, but it also builds trust between your business and target audience. Furthermore, Google prioritizes websites featuring HTTPS as it deems them more secure, pushing your site up the rankings.

XML sitemaps

Another important step that our technical SEO agency takes is creating an XML sitemap. Basically, an XML sitemap is an X marks the spot for search engines. This helps along the crawling process by providing search engines with a comprehensive list of all the pages to discover and index.

Structured data

By structuring data through schema markup, this tells Google exactly what it’s looking at in terms of site content. It’s a way of categorizing website pages. The most relevant results are displayed to those who are searching for that exact piece of information. Structured data can improve click-through rates by ensuring the right people see the right pages.

Using canonical tags

Duplicate or similar content can confuse ranking signals and lead to less satisfactory results. By tagging the preferred piece of content, the primary one will be prioritized. 

Fixing broken links

Broken links harm the overall user experience and do nothing toward building trust between your site and its visitors. Fixing these broken links smartens up the way your website works and maintains backlink integrity, which is vital for SEO performance.

Sitemap submission to Google

Finally, once all the technicalities have been tweaked, it’s time to submit the sitemap created earlier to Google Search Console. This step ensures that your site gains recognition and improved visibility. 

Why You Need Us

If a strong foundation is what you are after, then our technical SEO services are for you. 

We work with all kinds of websites to improve their technical SEO. Whether it’s a brand-new website you need building from the ground up or restructuring an existing one, feel free to get in touch and see how we can help you. 

FAQs

Do I need a technical SEO service if I already have content?

Yes, without a solid technical SEO strategy in place, how will your engaging content ever be found? Technical SEO lets search engines know that the content is there waiting to be discovered. 

How can technical SEO services benefit my business?

The higher up the Google rankings you get, you’ll find the more people will visit your website. It’s not solely about quantity. The quality of visits is important, too. With the support of a technical SEO service, your website will rank higher in searches for your target audience, leading to a more strategic approach and increased likelihood of conversions. That’s how it will make a difference to your revenue.

Is technical SEO the same as on-page SEO?

Think of your website as a theatre, the technical SEO is the crew backstage, and the on-page SEO is the cast. On-page SEO optimizes the content, while technical SEO manages backend infrastructure.

How do I know if I need help with technical SEO?

If you are experiencing a traffic slump, loss of conversions, or your website is simply not ranking as well as it should, despite optimized content, then technical SEO is the service for you. Poor user experience and slow site speeds are other indications that you may need technical SEO support. But don’t worry, we’re here to fix these common issues.

What other services do you offer?

Did you know that we don’t just focus on technical SEO services? We also offer: 

• On-page SEO
• Local SEO
• E-commerce SEO
• SEO audit and strategy
• Keyword research and analysis
• Link building
• Branding
• Web design
• Content creation